Data & Insight Analyst – Panel Solution (US-Based)
RealityMine has been a pioneer in delivering data-driven insights to the media and market research industries for over a decade. Our platform provides unique and actionable data solutions to top brands and partners worldwide, empowering them to make informed, strategic decisions.
We are an AI-driven business, actively using automation and AI-enabled approaches to scale insight, improve efficiency, and enhance the value of our data products. Alongside our Data Operations function, Insight Analysts embedded within domain teams play a key role in helping both internal stakeholders and external partners understand and use data effectively.
The Role:
As an Insight Analyst within the Panel Solutions team, you will focus on using data to support the performance, health, and optimisation of our research and measurement panels.
This role combines analytical delivery with direct stakeholder engagement. You will work closely with Panel Solutions colleagues, clients, and partners to explore panel performance, recruitment and onboarding flows, engagement patterns, and operational trends. You will help translate data into clear insight, guidance, and practical next steps.
You will be based in the US and work closely with US-based colleagues and partners, while aligning with broader Data Operations standards and practices.
Key Responsibilities:
Use advanced SQL to interrogate complex datasets, build analytical views, and validate panel and operational metrics.
Use Excel and BI tools (ideally QuickSight) to structure analysis and create and maintain dashboards/reports, clearly communicating insights and trends to internal and client-facing audiences.
Deliver panel-focused analysis to support recruitment, onboarding, engagement, retention, and panel health.
Analyse mobile app onboarding and recruitment funnels, identifying opportunities to improve conversion, participation, and user experience.
Monitor operational metrics such as panel performance, participation trends, and budget utilisation, supporting forecasting and planning.
Work closely with panel partners, clients, Data Operations, and engineering teams to investigate panel-related issues, surface root causes, and help inform prioritisation of fixes or improvements.
Translate complex behavioural and operational data into clear, actionable insight for both technical and non-technical audiences.
Identify anomalies, risks, or emerging issues in panel performance and communicate findings clearly and proactively.
Use automation and AI-assisted tools where appropriate to improve efficiency and enhance the quality of insight delivery.
About You:
Here’s what we’re looking for:
Proficient in writing complex SQL queries to analyse and manipulate large, structured datasets.
Strong working knowledge of Excel for analysis, modelling, and structured reporting, with experience using a BI tool such as QuickSight (or similar).
Experience working with or managing research or market research panels.
Strong understanding of recruitment flows, onboarding journeys, and funnel analysis, ideally within app-based environments.
Experience analysing behavioural or operational datasets in a commercial or research setting.
Comfortable working directly with clients, partners, and panel-facing teams, with strong verbal and written communication skills.
Confident monitoring performance metrics and supporting budget or forecast discussions.
Strong analytical judgement, with the ability to explain trends, risks, and limitations clearly.
Proactive and independent, with a strong sense of ownership within your domain.
Open to using automation and AI-assisted tools to improve insight generation and operational efficiency.
Ability to work independently, take ownership of problems, and manage competing priorities.
Strong attention to detail and commitment to data accuracy and consistency.
Why Join RealityMine?
At RealityMine, we believe our people are at the heart of everything we do. That’s why we go the extra mile to support every team member to unlock their full potential. You’ll be joining a growing, AI-driven business where data is central to how we operate. As part of Panel Solutions and aligned with Data Operations, you’ll play a key role in shaping how panel data is understood, monitored, and optimised for both internal teams and external partners.
Your Benefits
Annual staff bonus (contingent on achieving company goals)
Health care including medical, dental and vision
Life and disability insurance
4 weeks of vacation, plus 9 US public holidays
Gear you’ll love: choose the tech that works for you, we'll try and source it!
Equipment provided for home working
Receive an additional $150 annually to personalize your home workspace
Learning & growth: benefit from one-to-one coaching, a budget for training programs, and all the support you need to keep growing
Giving back: join us in supporting local charities and making a positive impact
We know work-life balance matters, so we’ve embraced a remote working model for our expanding team of US colleagues
Flexible start and finish times to suit your personal circumstances
Opportunities to visit the UK Headquarters in Manchester, England to meet the UK team
- Locations
- RealityMine HQ
- Remote status
- Hybrid
About RealityMine
Trusted by the world’s leading brands working across Media, Technology, Consumer Goods and more, RealityMine looks beyond the data to keep our customers’ businesses at the front of the pack.
Founded in 2012 in response to the need to provide data and insight into consumers’ digital behaviour across the entire digital universe.
Our mission is to reveal real life and make products and services the best they can be for the consumer.
We know that dealing with consumer data is a delicate and confidential process. Rest assured, we’re as serious about privacy as we are about functionality.